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2014•280 pages•Published•ENG•User Reviews

The McDonaldization of Society

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About This Book

George Ritzer's seminal work of critical sociology, The McDonaldization of Society, continues to stand as one of the pillars of modern day sociological thought. Building on the argument that the fast food restaurant has become the model for the rationalization process today, this book links theory to contemporary life in a globalized world and resonates with students in a way that few other books do. Ritzer opens students' eyes to many current issues and shows how McDonaldization's principles apply to other settings, especially in the areas of consumption and globalization. This new edition has been significantly reoriented to reflect our experience of McDonaldization in the world of online consumption.

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Social structureManagementRestaurants, united statesUnited states, social conditions, 1980-Social conditionsRationalization (Psychology)Social historySocial aspectsFast food restaurantsSocial structure--united statesManagement--social aspectsManagement--social aspects--united states

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Book Details

First Published

2014

Pages

280 pages

Rating

0.0 / 5

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0

Editions

3

Publisher

SAGE Publications, Incorporated

Language

ENG

Status

Published

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