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The Emperors of Chocolate cover
1998•375 pages•Published•ENG•User Reviews

The Emperors of Chocolate

3.5/ 5
2 ratings

About This Book

Corporate candy giants Milton Hershey and Forrest Mars built business empires out of one of the world's most magical, sought-after substances: chocolate. In The Emperors of Chocolate, Joël Glenn Brenner--the first person to ever gain access to the highly secretive companies of Hershey and Mars--spins a unique story that takes us inside a world as mysterious as Willy Wonka's Chocolate Factory. Packed with flavorful stories and outrageous characters that give the true scoop on this real-life candyland, The Emperors of Chocolate is a delectable read for business buffs and chocoholics alike. Start reading and you'll soon be hungry for more.

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HistoryChocolate industryCandy industryChocolate candyMarketingCompetitionCase studiesHershey Foods CorporationIncorporated Mars

The Swinging Light

Book Details

First Published

1998

Pages

375 pages

Rating

3.5 / 5

Ratings

2

Editions

2

Publisher

Broadway

Language

ENG

Status

Published

The People Behind The Book

Authors

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