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The Swinging Light

Keep The Light On

Communication and persuasion cover
1953•315 pages•Published•ENG•User Reviews

Communication and persuasion

byCarl Iver Hovland
4.0/ 5
1 ratings

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Applied PsychologyCommunicationPersuasion (Rhetoric)Psychologie appliquéePsychological aspectsPersuasion (Psychology)

The Swinging Light

Book Details

First Published

1953

Pages

315 pages

Rating

4.0 / 5

Ratings

1

Editions

7

Publisher

Yale University Press

Language

ENG

Status

Published

The People Behind The Book

Authors

C

Author

Carl Iver Hovland

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