Branded for life
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About This Book
Reveals how the power of sophisticated brand management affects not only the goods we buy and the movies we see, but also religion, education, government, and warfare. -- from publisher description.
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Sign InProduct managementBrand name productsAttitudesConsumersConsommateursGestionProduits commerciauxProduits de marqueConsumers, united states
The Swinging Light
Book Details
First Published
2005
Pages
250 pages
Rating
0.0 / 5
Ratings
0
Editions
1
Publisher
Emmis Books
Language
ENG
Status
Published
The People Behind The Book
Authors
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